Renowned for its robust and innovative mobile solutions, Crosscall is continuing its international development and announces its strategic expansion into the United Kingdom and Ireland. As a pioneer in the outdoor mobile technology market, Crosscall offers waterproof, durable smartphones and tablets with long battery life. Cyril Vidal founded this European leader in 2009 to meet his specific needs, as none of the existing mobile phones met his expectations. The brand has now sold over 4.5 million devices in more than 26 countries, including South Africa.
ADDRESSING THE LACK OF CUTTING-EDGE DEVICES IN THE B2B MARKET
Faced with a limited offering in the B2B mobile market in the UK and Ireland, Crosscall opens new opportunities with devices combining robustness and aesthetics, effectively bridging the gap between consumer and business needs. Its range of waterproof, durable devices with long battery life promises increased productivity and security at a competitive price, challenging established brands. Moreover, Crosscall is the first and only brand to offer a 5-year warranty on smartphones and tablets, clearly ahead of its competitors in this regard.
The brand’s presence in the UK and Irish markets is based on the company’s commitment to sustainability, offering a particularly attractive Total Cost of Ownership (TCO) for the B2B market. Crosscall’s user-centered approach to innovation means exceptional value and quality, thanks to its cutting-edge R&D service based in southern France. As the only manufacturer of smartphones and tablets offering a 5-year warranty, Crosscall stands out with its rugged smartphones featuring excellent design, user experience, and functionalities, rivaling all consumer devices.
Crosscall’s offering covers not only hardware but also software and services. The company’s clients have previously been impressed by personalized services deploying solutions perfectly tailored to their needs. Innovations often stem from customer requests, transforming needs into new accessories, features, or applications. Specific functionalities, such as scanning solutions or Push-to-Talk (PTT) with prior licensing, have been developed over the years to meet customer wishes. Enhanced by a range of accessories and customizable B2B applications, the brand’s smartphones and tablets provide tailored solutions that facilitate business activities in all contexts, including harsh outdoor conditions. Furthermore, all devices Crosscall offers in the UK and Ireland are certified Android Enterprise Recommended.
The growth of the BYOD (Bring Your Own Device) market, especially in hospitality, healthcare, retail, and logistics sectors, opens interesting opportunities for Crosscall’s versatile devices. In addition to being durable, Crosscall devices feature a dual SIM system allowing them to meet the needs of businesses seeking a single device for their employees: a mobile phone or tablet that withstands professional demands while integrating a highly appreciated aesthetic without sacrificing functionality.
B2G OPPORTUNITIES THANKS TO STRONG EXPERIENCE
Crosscall is also well positioned to have a significant impact on B2G (business-to-government) demand and the mission-critical communications market through the emergency services network (ESN) tender. The UK government indeed plans to transition from the current radio service to 4G and 5G technologies. This transition will enable frontline workers to quickly access critical and vital information, including real-time data and images, during emergencies. Crosscall’s proven experience in continental Europe and other regions demonstrates its ability to provide durable, large-scale communication tools that play a vital role for emergency and public safety personnel.
Having established a strong presence in the European market with renowned clients such as SNCF (the French public railway company and the continent’s second-largest rail network), the French police and gendarmerie, and Swissport, Crosscall is ready to continue its international growth and innovations. This manufacturer of durable smartphones and tablets has already deployed over 350,000 devices in the security and defense industry.
MATTHEW BURCHELL LEADS CROSSCALL’S LAUNCH IN THE UK AND IRISH MARKETS
To strengthen this international expansion, Matthew Burchell will take on the role of Business Development Director for the UK and Ireland, leading development efforts in the region. Although his arrival at Crosscall is recent, his deep knowledge of the technology market is undeniable, with nearly a decade of experience in network solutions, automation, and enterprise mobility.
“At Crosscall, we are not just going to launch products in the UK and Ireland; we are going to help improve enterprise mobility,” says Matthew Burchell.
“Our devices are designed for modern workers, offering an aesthetic look, as well as durability and features that enhance performance.” He adds: “Crosscall is determined to raise the bar for mobile devices in the UK and Ireland, while providing consistent availability of high-quality products and services across Europe, thanks to partnerships with leading mobile service providers, value-added resellers, independent software vendors, and distributors.”