£299.90
The current economic system is such that entrepreneurship is not an easy task. The first times I ventured to talk about my project to create a phone brand, some smiled at the idea that I was seriously considering challenging the multinationals who were already fighting for the monopoly. Moreover, convincing telecom players and users that having more durable and resistant products makes a real difference in daily life did not happen overnight. But where there is a will, there is always a way.
Over the years, men and women from various backgrounds and fields have joined our project. Gradually, a close-knit team with the skills to meet the challenge formed around Crosscall. We started by creating our own industrial model and laying the foundations of an original technology. Step by step, year after year, we established ourselves as a credible alternative with major operators and distributors.
If this was not the case at our beginnings, in the current context designing more durable and responsible products has become obvious and will probably be an obligation tomorrow. Times are changing, and we can only be pleased about it. But let’s not be mistaken, this necessarily requires a new vision of telephony.
It means definitively rejecting a model based on technological one-upmanship in order to prioritize the usage needs of our users and take into account all stakeholders in our value chain. This is not only what defines our difference but also what drives our commitment.
Thinking differently has made us successful and led to rapid growth. So much so that we have had to move our headquarters four times to accommodate new employees. Since the launch of our first devices, we have sold more than 3 million to date and are established in 16 countries. Although Crosscall’s initial mission was primarily to make durability accessible to the general public, we are also very proud to have been chosen by SNCF, the Police, the Gendarmerie, and hospitals to equip their staff under conditions that heavily test the equipment.
Crosscall has now become a mid-sized company (ETI) with nearly 200 employees, having undergone several funding rounds while ensuring that its capital remains 100% French and that its employees are stakeholders. True to our DNA, we recently decided to offer a 5-year hardware warranty on products from generation 5, a unique guarantee in telephony. In line with new regulations requiring manufacturers to display the repairability score of their products, not only have our latest models received the best ratings on the market, but we also commit to keeping their components available for 10 years.
We have also developed a prototyping laboratory at our headquarters in Aix-en-Provence, which will notably allow us to further improve the durability of our smartphones as well as advance in their eco-design. Finally, the next step we have set for ourselves is to establish a nearby dedicated refurbishment sector that will give our products a second life. Even though social and environmental performance has now become a major issue across all sectors, Crosscall remains an exception and one of the few human-sized companies in the global telecommunications landscape. Since that stormy day, we have come a long way, but there is still much to do. With the legitimacy you give us every day by increasingly using and endorsing our products, we will continue on this path. I wish you a very pleasant visit to our site.
Cyril VIDAL
President and founder