CA CENTRE FRANCE case study
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« CROSSCALL products are multifunctional and high quality. They are perfect for both professional and personal use »
![](https://www.crosscall.com/dw/image/v2/BGFH_PRD/on/demandware.static/-/Sites-CROSSCALL-Library/default/dw4fbf9650/Case-studies/PLEIN-CHAMP/577x577_PLEINCHAMP_01.jpg)
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FARMERS EQUIPPED
![](https://www.crosscall.com/dw/image/v2/BGFH_PRD/on/demandware.static/-/Sites-CROSSCALL-Library/default/dw9367b1bc/Case-studies/PLEIN-CHAMP/577x577_PLEINCHAMP_02.jpg)
the CHALLENGE
You are the Agricultural Market Manager for the French Region Centre. What are your missions?
As part of my responsibilities, I have a team assigned to setting-up young farmers. We have developed a dedicated offer for them called «Setting-up by CA.» Since 2019, we have added digital offers for professional and agricultural use to help them in their daily lives.
How did you hear about the Crosscall brand?
We had defined a list of specifications with expected features. Today, farming is one of the socio-professional categories best equipped with smartphones. It is essential for us to help them in their daily lives with devices that work on the go and in all conditions.